Choose and research a small Canadian company. You may want to speak to someone
from the company but it is not required. Based on the research of your chosen company,
your group will plan, develop and promote a healthy workplace initiative for the
company.
Write a proposal, assuming the audience is the management team of the company, for your
initiative that considers the elements listed on page 363 of the text book (Note: your group will
have to use your research of the company to make some assumptions about actual needs)
EXECUTIVE SUMMARY
The executive summary is no more than one-page.
It is a summary of what you wrote in the report. This gives the reader an understanding
of the highlights without having to read the entire report. Although this section appears
first in the report it should be written last. Be succinct, edit your work
INTRODUCTION:
Introduce your report. This section is no more than 2-3-paragraph.
PLANNING:
Gather and analyze information to understand the type of wellness initiative and incentives to
offer.
What is the company about? What are the mission, values, vision? What are the
business needs?
What is the workplace environment and culture like?
Choose a wellness illness initiative that best fit your business needs, workplace culture and
employee interests.
What behaviours to you want to change?
How can the wellness initiative to contribute to the overall benefit strategy?
Based on information gathered in the steps above, identify a primary concern, the most
important thing you want to change such as a high prevalence of disease and chronic
conditions, low productivity/high absenteeism. Look at short term and long term goals as
changing behaviours takes time. Now go to the next step!
Related Course Learning Outcome:
Develop wellness strategies to support organizational effectiveness
DESIGN:
Design and define your workplace wellness initiative
Take the information from your planning phase and turn it into an action plan! You have
identified a primary concern, now what are you going to do? What is your workplace
wellness initiative going to look like at the company? Aetna recommends choosing a
wellness program and incentives that best fit the business needs, workplace culture and
employee interests.
Remember: Wellness can range from staying healthy to getting healthy and managing
ongoing health conditions. Would your initiative be focused on awareness, prevention,
disease management etc.? What incentives would you offer, if any
IMPLEMENT:
Develop an implementation plan. Now that you have a plan, how are you going to implement
it at the company?
Your plan should outline the following:
Reiterating the wellness goals and objectives
Identifying your chosen program and incentives
Outline your communication plan and timelines.
o Who needs to know and who will tell them,
o What do they need to know,
o How will they find out and,
o When will they find out?
EVALUATE:
Evaluate outcomes and refine your strategy
In a paragraph or two, outline how you will determine if the program is working?
