What steps would you take to locate sources for those items? For each of the five items, what 2-3 criteria would you use to decide which supplier or source to purchase from?

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When you read Chapters 6 and 7, you learned that buying behavior in the business market is different from the consumer market. For a comparison, see Boone and Kurtz (2022, p. 135). As a result, marketers must change their approach accordingly.
Imagine you were the purchasing manager for Limestone University athletics and you needed to purchase items for the Founders FCU Stadium. Think about five items you would need for the stadium. When thinking, reflect on these topics –
What steps would you take to locate sources for those items?
For each of the five items, what 2-3 criteria would you use to decide which supplier or source to purchase from?
Each student should be able to complete this assignment in 2-3 pages (not including cover page and references). To assist in framing your response, use the attached template already formatted for APA v7.

VirtualAssignment2 j030722.docx

Reference:

Boone, L. E., & Kurtz, D. L. (2022). Contemporary marketing (19th Ed.). Cengage.

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