Instructions:
Writing assessments 2A, 2B and 3 for this subject relate to the task of implementing a digital
communication strategy in an actual organization to solve a communication problem. Your chosen
organisation can relate to the discipline of your study, e.g. Event Management, Hospitality or Culinary
Management, Tourism Management, Business, Information Systems, Commerce, Marketing,
Entrepreneurship, Sports Management.
Please refer to the Task Instructions for details on how to complete this task.
ASSESSMENT 2A BRIEF
Subject Code and Title : Business Communications
Assessment Report Outline and Source Analysis
Individual/Group Individual
Length 1000 words (+/- 10%)
Learning Outcomes The Subject Learning Outcomes demonstrated by successful
completion of the task below include:
This assessment addresses the following subject learning outcomes:
a) Demonstrate academic skills appropriate to the level of study.
b) Demonstrate research skills and referencing appropriate to the
level of study.
d) Evaluate the use and importance of technology in presenting
business communication
Submission By 11:55pm AEST/AEDT Sunday of Module 3.2 (Week 6)
For Intensive (6 week) classes: By 11:55pm AEST/AEDT Sunday of
Module 3.2 (Week 3)
Weighting 25%
Total Marks 100 marks
BIZ101/BIZ101A_Assessment #2A Page 2 of 6
Topics:
Choose one of the topics below for your assignments 2A, 2B and 3 to fix the organisation’s
communication issues:
A. Using Social Media in the workplace to communicate internally with staff
B. Boosting workplace motivation through innovative digital communication tools
C. Implementing instant messaging/group messaging, discussion forums and chatrooms in the
workplace
D. Podcasts, internal blogs/vlogs to communicate with employees or
E. Using an internal intranet/social Intranet for employee interaction.