McDonald’s Case Study

Words: 160
Pages: 1
Subject: Uncategorized

Assume the role of an external consultant hired by the firm’s corporate
leadership
o Students must address a
professional audience (in relation to their rhetorical context, e.g., C-Suite, Board of Directors)
o Identifies one strategic issue
faced by the firm;
o Provides at least one piece of
concrete evidence to show that this is a strategic issue
o Provides one recommendation that
addresses the strategic issue.
o Provides at least one piece of
evidence to show that this recommendation would help resolve the strategic
issue

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