Read the article and answer the questions
There are actually two problems in the case: The fundamental problem that is being solved and a problem with the solution to the problem.
Barilla question 1 concerns the fundamental problem that is being solved. What is the fundamental problem? What are the factors that contribute to the fundamental problem?
Clear Instructions/Guidance
Do not repeat case facts unless they are necessary for your analysis. For example, a comment such as the company was founded in 1928, does not reflect analysis.
Make sure you address the question/issue as asked. Do not address a different question than the one that was asked.
Stick to the facts given in the case: there is no reason to go to outside sources for information.
The most difficult part for students to understand is that some posts reflect deep insight by the student