Advertising Persuasion- Compare coca-cola and Pepsi Ads rivalry in the 80s, and what the different positions reflect (demographic changes?)Double-space the essay. You may include the ads or video links (under screen capture), but they do not count towards the 6-11 pages. They are extra. You may place them in the text or at the end of the essay. What counts is not the number of pages so much but how well you develop your analysis and use the content taught in the class.Below is my guideline that was posted from the start of the course:″Here are some guidelines for the essay. This is a 9-11 pages a long analysis of an advertisement or an advertisement campaign. In writing this paper, you can apply theories and ideas that we have examined throughout the lectures. I suggest that you undertake the analysis and structure the essay in the following way.Assess the targeted audience and the positioning of the relevant advertisementEvaluate and discuss the message strategy, which migh