Discuss the important to understand that this is a Business to Business Marketing Plan. Produce a three (3) page Environmental Scan Industry, Market, and Customer Analysis (EXTERNAL). The three pages will be on the Porters five forces analysis for the company below. Porters five forces analysis is a framework that can help the company understand the competitive forces at play in its industry. These forces may influence how economic value is divided among the companys competitors in the industry. PLEASE SEE THE ATTACHED DOCUMENT ON PORTERS FIVE FORCES ANALYSIS. COMPANY: Canadian Solar Inc. COMPANY PROFILE Headquarters Guelph, Ontario, Canada Established 2001 Annual revenue: US$3.39 billion in 2017 Number of employees: 12,129 Website: https://www.canadiansolar.com Industry Solar Product line: Manufacturer of solar modules that are used in residential, commercial, and industrial solar power generation systems Competitors: First Solar, JinkoSolar, SunPower Sources Barrons. (.). Canadian Solar Inc. Retrieved from Nasdaq. (.). Canadian Solar Inc. Common Shares (CSIQ) Quote & Summary Data. Retrieved from The Wall Street Journal. (.). Quotes and Companies: CanadianSolar. Retrieved from https://quotes.Show more
