Analysis
Your analysis should include all pertinent information about the company, franchisee requirements, and franchisor responsibilities. Support your conclusion of whether the company is a wise investment for the franchisee.
Required inclusion:
History of the company
Franchise requirements including:
Monetary (initial investment and continual payments)
Required Net Worth
Franchisor contributions
Length of agreement
Any other requirements
Format:
Any (research) format but report should be prepared in Word, professionally prepared, and submitted by the deadline via the drop box in eLearn. ALL REFERENCES MUST BE CITED PROPERLY. EACH REPORT WILL BE CHECKED FOR COPIED MATERIALS. DO NOT PLAGIARIZE, THAT WILL AUTOMATICALLY RESULT IN A GRADE OF ZERO. Follow all citation guidelines.
Extra Credit
Extra credit will be given for Power Point presentation to accompany the report. The report and Power Point presentation should NOT contain the same information. The Power Point presentation should contain an additional entertaining and/or visual boost to your information in the presentation to receive the extra credit.
Due Date: Research report and Power Point (if submitting Power Point) must be submitted in the drop box in
eLearn NOT LATER THAN the end of Module 8.
Grade Rubric:
Presentation (Report is well-organized and visual appealing): The report is interesting and well throughout;
not thrown together. Information is not simply copied and pasted from a website. (You may copy
and paste charts, graphs, etc. as long as you indicate that the information was taken directly from; and
cite the source of the information). Do not copy and paste the entire paper. Some information, such as
the analysis, should be your own conclusions and/or in your own words. Spelling, grammar,
punctuation, etc., are all included in this area 20 points.
Cite source: Are all your sources cited, even for information for which you did not quote directly? Quotes
are around all information quoted directly from a source; Information is from reputable sources and can
be traced back to the sources cited for verification. Reference page is in order of the use of citations
contained in the body of the paper 20 points
Required information: Have you included everything the instructor asked for? If additional, relevant
information was available, did you include it even if it was not specifically asked for? Include any
information that would affect your decision to purchase this franchise or not. 20 points
Analysis: Did you analyze whether this company would be a good franchise to own and explain your
reasons? Did you provide both pros and cons for starting this franchise, evaluate the pros and cons, and
make a valid argument to why this would be a good franchise to start or why you would not start this
franchise but you are trying to make good business decision with the money. Tell me whether you are
going to risk your money on this investment and why it is worth the risk or why not. You can include
some fluff (such as this company is environmentally friendly and that makes me feel good about it)
but I want a GOOD evaluation based on financial information as well as what makes you feel good
about the company. 20 points
Instructors Overall Evaluation: My overall evaluation about how much effort you put in to this project
and how interested you were in providing a good, interesting, accurate, well-though-out-paper. In other
words, if you scored high on all of the above rubric topics, you will probably get most of these points as
well and vice-versa, although I will also include the aforementioned effort points that could add or
subtract points (a one or two page paper will not earn max points).
