Professor Question: Online Reputation Management & Identity Protection (PLEASE READ)
Class, what are your thoughts on the Professor Question and Social, Legal and Ethical IT issues presented below and in related articles and books?. Do you agree or disagree, why or not?
Define: Please provide the official definition of reputation? Why is reputation important? What are some of the short and long term consequences of good vs. bad reputation?
Define Online Reputation Management: What is Online Reputation Management in your eyes and why is it important in todays world, professionally or personally? Especially based on the use of Social Media and what is considered “news” today? Discuss.
Scenario: Do you think it is ethical to pursue a strategy to counter online criticism and defend your company’s (or personal brand) reputation? Why or why not? (Google ‘online reputation management’ to learn more about how this is done)
Real World Example: Can you provide any real-world example of Online Reputation Management by any company? Feel free to (attach) the policy or practice and share any information or resource that is related to this issue. Why do you think this is a goof for Online Reputation protection, or not?
In The News (News Story and Online Reputation Management): Can you provide any story “in the news” where someone’s reputation was damaged or harmed in anyway and how it impacted their life and career in a negative way, or some other way? What was the cost (calculable and incalculable cost?
YOU BE THE JUDGE: Can you provide a legal case related to Online Reputation Management or Identity Protection? What was the (IRAC Issue, Rule, Analysis and Conclusion) of the court in the case? Do you agree with the decision in the case, why or why not? How would you decide differently if you were the judge?
Possible Solutions for Online Reputation Management or Identity Protection?: What are some of the best practices individuals can engage in, in order to protect their reputation or identity Online, What would you recommend?
