Discuss the various pricing strategies suggested in the podcast and support your answer by reflecting on the impact of these strategies on the company returns and brand image.

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Listen to the Podcast: Pricing Strategies for Uncertain times https://hbr.org/podcast/2020/07/pricing-strategies-for-uncertain-times Answer the following: Question1: Discuss the various pricing strategies suggested in the podcast and support your answer by reflecting on the impact of these strategies on the company returns and brand image. (400 words) Question2: Discuss how can companies listen to their customers and adjust their pricing strategies accordingly. Refer to the podcast and perform an additional research to provide a practical example of other firms applying similar strategy. Defend your findings. (400 words)

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