Discuss if the Internationalisation venture and strategic choices Apple chose were a success or failure and why. Present potential alternative Internationalisation strategies.

Words: 99
Pages: 1
Subject: Uncategorized

Subject: International Business Global Strategy Management – Report. Write a report to show how Apple Inc. has internationalised into China. Incorporate the following points: • Examine the nature of the industry’s competitiveness, the nature of resources and capabilities of Apple at a global strategic level. • Discuss and evaluate the entry modes to the international market which Apple has chosen. • Critically evaluate the influence of cultures and ethics on Apples’ competitive strategies. • Discuss if the Internationalisation venture and strategic choices Apple chose were a success or failure and why. Present potential alternative Internationalisation strategies. See attachment for additional instructions. Use several references from reputable sources, eg; journals, articles, books, news sources, etc.

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