Refer to the attached additional materials and note the bolded areas. Find media reports beginning in the first couple hours after this massacre began. Search for Stage 1 comments and quote them. Then do this for Day 2 and again for Day 3.
Witness Reports:
Assignment: Describe how the media presents first witness reports. Look for frequency, contradictions, and impact of these reports.
Reports of Character (Shooter):
Assignment: Look at the shooters problems in life. What type of employment did he have? Did he try for better jobs but could not get them? What was his home life like? Basically, do the people who knew him describe him as troubled? If so, how did the media describe him?
Media Branding (Packaging a Story):
Assignment: Describe the branding and packaging of this incident.
