Analyze the successes and/or failures of Chevron and how it expanded domestically and/or internationally. Your analysis will show how Chevron was formed, what problems it faced as it tried to grow and expand, some of the issues the company faced as it grew using at least TWO CONCEPTS (Ex: labor, competitive strategy, marketing, supply chain, leadership issues, financial management, etc.) and finally, in your conclusion, what is the international outlook for Chevrons future.
1. Introduction: Introduce the company what is Chevron and what do they do? What is its history? How did they develop? How are they structured (multi- domestic, truly global, etc.)?
2. Problem: What problem(s) did the businesses face and what were the primary causes? What additional factors affected the situation? How did the businesses work to solve the problem(s)? Were the businesses successful in solving the problem(s)? Why or why not?
3. Implications: What are the potential implications of the issues the companies faced? In other words, how did (or how will) the problem impact thebusinesses?
4. Analysis: How can the theories and concepts in business principles be applied to or explain the situation?
5. Conclusion: What is the international outlook for Chevrons future (if you do not think the company will expand even more internationally, you must give a reason why.)
* Essay MUST address each of the specific set of questions.
* Sources MUST be from reputable books, journal articles, news articles, and company websites. You should rely on a diversity of sources, and every claim you make in the paper should be cited.
* Analyze at least TWO concepts/ theories (Ex: labor, competitive strategy, marketing, supply chain, leadership issues, financial management, etc.) and explain how it applies to Chevron
* 3 pages, 3 sources, MLA format
